Online businesses are every growing and trending, everybody is starting their business online to bringing their offline business to the digital world. But before being an online business owner what are the 5 things you need to consider. Let’s check out in this post:
1 . Store name and product
The first thing that your business needs is a “store name” which will be the name for customers to easily recognize you and convey exactly what your business is selling. So, it should be something short, easy to search and easy to remember.
Another good trick before naming the shop is to explore if there are other shops using the names you might think. Because there is a chance that customers may find your competitor’s shop instead of your shop.
The second part is “Products” that your are planning to sell ,if you don’t know what to sell let’s start by thinking about your own interests first, because this is how you will have an understanding and knowledge of the products you can sell, you have to be able to explain and make the customers like your products too. In addition, do not neglect to study product trends, news related to your products and other informations. When you give attention and good advice to customers, they will definitely come back for more.
2. Investment
The next important factor is “Investment”. The cost of selling online is not just the cost of the product. There are other investments to take into account and consider to cover other expenses as well, such as package costs, shipping costs, advertising or online marketing costs, etc.
3. Marketing plan
This is an important part of your business , as it indicates how your business grows each year. How you expand your business , is in the marketing plan.
For people who are just starting to learn about online selling, plan carefully on how to promote your store. Which channels do you want to expand your business in and how to be better at it than your competitors. It’s not just good quality or cheap products that will attract customers, it is also your marketing. If you have all of those things but customers don’t recognize your store, then the products will not sell easily.
So you can try to set clear goals and plan the steps you will take to achieve them, such as selling on your Facebook page and spending a specific amount on your advertising budget. Also consider after how much time, would you review the progress and improve your marketing plan based on the feedback and responses of your marketing strategies.
4. Payment method
You need to have payment channels for your customers to make a purchase, There are many options available today.
Payment via wire transfer or credit card is the most common method, you can create a picture or graphic of the process and details of the transfer with your Name – Account number clearly written so that customers can easily follow through with the payment process.
Once the order has been placed, summarize the balance and send pictures of the transfer details to the customer along with confirmation. If you set these functions in your messenger from before, you don’t have to type all the information multiple times. After checking the transfer slip, let the customer know that the product is ready to be shipped. Also, allow the customer to make a transaction with a credit card, it can increase the chances for you to create more sales.
Cash on delivery (COD). Many of you may have come across customers asking for COD after confirming the order, right? For the service of collecting cash on delivery , delivery companies usually take an additional fee. Sometimes it is more convenient for customers as they can pay when they receive their items. For online stores that have COD option, do’t forget to check the additional fee with your courier service providers.
5. Shipping
Products are ready and so are the customers to receive your products. The next step to be included in the Checklist is “Delivery”. Nowadays, there are many delivery companies, either public or private. Express delivery within one day is also available. But the delivery cost also depends on the product weight, delivery area and as a result, there are different pricing criteria, so before delivery, don’t forget to check and recheck the information and price before choosing a delivery service to save cost and time.
In addition to the 5 important points mentioned above, other things that a good entrepreneur or shop owner should have is diligence, attention to details and readiness to answer questions. Having prompt responses to customer queries in order to make sure that you won’t lose customers is also very important. For online business owners who are in need of an assistant to take care of their customers in all online channels, Kaojao Auto response system can be of great help.It can be connected on various platforms such as Facebook, messenger and Instagram, with more than 50 different features that makes selling online easier and less tiring. Whether it’s the Custom Audience feature that will let you discover new customers of the store by advertising on the spot or automatic slip check system for you to review the amount.
You can try Kaojao’s basic package free of charge. Sign up at Kaojao.com. or to contact our staff click here